B.A (HONS) Team Tutors

B.A (HONS) Team Tutors
B.A (HONS) Team Tutors

  • 301 LON International business strategy
  • 305 LON Communication Marketing (Marcom)
  • 307 LON International marketing strategy 
  • 323 LON Developing business skills





Claire holds a Master's Degree in International Business and Finance and a MBA in International Trade and Industrial Strategy from Aix Marseille University.

She successfully set up and ran two consulting companies in France and in U.A.E. She gained a lot of experience from advising businesses on their international sales and marketing strategies. She has been lecturing in Europe and Middle East for more than seven years. She worked for several universities such as Murdoch Dubai, Heriot Watt, EHSAL Brussels.
After spending six years in Dubai she is back to France. She was really happy to find the new B.A Honours Of Global Marketing and B.A International Hospitality and Tourism Management in Perpignan and joined the team in April 2013 as a lecturer in Marketing and Management.
She really appreciates teaching in English, this is a great opportunity for students who have the chance to receive an International Diploma without moving from home. Building a quality future is now at their door step.

301 LON International business strategy (French Module Leader)
307 LON International marketing strategy 
306 LON Advanced marketing strategy
Jean-Pierre holds a Master's Degree in International Trade from Toulouse Business School, and he is also a Postgraduate of Aberdeen University, in Marketing Management. 
Spanish fluent, he took the opportunity to work a couple of years in Spain for an international firm.  In 1993, he understood internet was going to change the role of education. So, he decided to swap from business to teaching. 
Since then, he has been teaching International Marketing and International Trade, for French National Education and at Perpignan University. His favourite field of work is the influence of cross-cultural aspects in business, at local and global scale,  He also gained a lot of experience with driving Erasmus and Netinvet programmes in Europe.
Mister Cuellar is convinced that, nowdays, students need creativity, communication, critical thinking, collaboration, and entrepreneurship to succeed. Students need to be able to adapt to change, be resilient and able to work effectively in a variety of environments. Since 2012, Jean-Pierre appreciates teaching in the Global Marketing B.A. because this Coventry University programme matches perfectly these students needs.


307 LON International marketing strategy
308 LON Work-based project
321 LON Business research methods
323 LON Developing business skills
Jean-François is graduated from HEC Paris, and holds a PH.D from Aix Marseille University. His professional career took place successively in different fields of activity : tourism, export training, automobile distribution, banking, spa, real estate.
Jean-François performed his profession in France as well as abroad (USA, South America, Africa). He started by setting up a company in sport and leisure business, learning practically what entrepreneurship means ; more recently, he was the manager of "Thermes d'Amélie-les-Bains", one of the main French spa resorts.
This long-lasting job gave him the opportunity to exercise broad management responsibility of a profit center of significant size. So has he more than 25 years of experience in marketing, sales and tourism units management. Along with his professional activities, he has been teaching since 2003 at the IAE of Perpignan, mainly in strategy and international marketing.
He really enjoys teaching in English at Bon Secours, thereby allowing students from Languedoc-Roussillon and Midi-Pyrénées to obtain a degree of international value.​​


301 LON International business strategy
Eric holds a Master's Degree in International Business and Management from the Montpelier Business University.
He has more than 20 years international business development experience with several French wines company, covering their business activities all around the world,where he acts as a consultant for several regional wines companies. He is directly responsible for their strategy and marketing
He is also a lecturer at the Toulouse Business School, and also at Mirail University where he teaches marketing, international development and negotiation techniques
Eric has extensive corporate experience dealing directly with international customers and is able to convey his commercial experience to his students. 
He is the perfect bridge between practicalities of the professional world with the theories from the academic world.
Nous accueillons également dans la classe des "guests speakers" qui viennent mettre en lumière un aspect particulier d'un cours ou des "additional teachers" qui complètent les enseignements des principaux TUTORS.